Microsoft beats estimates, but Google gets slammed on weak ad revenue

23:26 30 January 2024

Reaction to the big tech results on Tuesday night was to sell Microsoft and Alphabet/ Google, even though both companies beat earnings estimates. It’s easier to understand the sell off in Google’s share price, and Microsoft hovered between small losses and gains. The problem for Google is that they don’t have an AI product right now, and Tuesday’s earnings highlighted this. In contrast, Microsoft has AI products that are generating revenue and are expected to continue to do so in the future, so we expect Microsoft’s share price to outperform Google in the coming months.

The issue for Microsoft is that its stock has had a strong run on the upside in recent months, and even though Microsoft beat earnings expectations, a lot of the good news is already priced in. Forward guidance was decent, and this has helped Microsoft’s share price recover after an initial sell off. The market liked the forecast for Intelligent Cloud revenue of $26bn - $26.3bn, the company also expects operating margin expansion of 1-2% YoY. Some analysts sound concerned that this may not be high enough due to the huge investment in AI in recent years, and this could keep a lid on the share price for now, especially as there are fears about concentration in the S&P 500, with 2024’s rally being led by the Magnificent 7. There may not be much to criticize in Microsoft’s earnings report, however, the forward guidance has not set the world alight.

Start investing today or test a free demo

Open account Try demo Download mobile app Download mobile app

How tech giants are monetizing AI

While these earnings reports may not have set the market alight, they are interesting for what they tell us about how the tech giants can monetize AI. Looking at Microsoft first, revenue was $62bn, up 18%, and net income was $21.9bn, an increase of 33%. These were a solid set of results. The key takeaway from Microsoft’s CEO Satya Nadella, was his comment that Microsoft has ‘moved from talking about AI to applying AI at scale.’ Due to Microsoft’s early adoption of AI, analysts can break out the contribution of AI to revenues at this early stage. Tuesday’s earnings report was a key test of how AI can boost revenues for companies that infuse AI in their products, rather than create the hardware needed to make AI possible like Nvidia.

Regarding Microsoft’s AI infused products, Copilot was recently rolled out. It is a subscription-based AI tool that allows users to generate emails, meeting notes etc., and is designed to boost workplace productivity. The earnings report did not explicitly break out Copilot revenue, however, Microsoft Office’s commercial products and cloud service revenue increased by 15% last quarter, driven by a 17% increase in Office 365 Commercial revenue. These numbers suggest that consumers have been keen to adopt Copilot. Microsoft’s forward guidance was also supportive for Copilot, and it expects further revenue growth, and Office 365 growth is expected to expand by 15% next quarter. Azure revenue growth is expected to remain stable around the same level as the December quarter.

Microsoft’s head is in the cloud

Azure, Microsoft’s cloud business, saw revenue growth of 30%, higher than the 27.5% growth rate expected. This earnings season is all about AI, and Microsoft is in a sweet spot. Not only is its Azure cloud business crucial to AI, since AI functionality requires cloud services, but it also creates popular consumer products that are infused with AI capability. The large expansion in Azure revenues suggests that customers are already buying cloud services in anticipation of adopting AI services in future, which is positive for the future of Microsoft’s share price. These results could set the tone for expectations about AI for the rest of the year.

Microsoft’s acquisition of Activision is also starting to pay off, and it made a huge impact on X-box content and service revenue, which jumped by 61% last quarter, 55% of this was down to Activision.

Google: an advertising company with AI ambitions

Google also reported earnings on Tuesday night. Revenue was higher than expected at $86.3bn, vs. $85.3bn expected a 13% increase YoY. Earnings per share came in at $1.64 vs. $1.59, so profit growth is moving in the right direction at Google, but the stock price slumped by more than 5% after the market closed on Tuesday night. The market may have been put off by the CEO’s statement that said the company is continuing to re-engineer its cost base to give it room to expand into other growth opportunities. This suggests that Google has more advances to make on this. We would note that Google saw stronger revenues in Google search, YouTube ads and Google advertising relative to 2022. However, ad revenue was weaker than expected, and at heart Google is considered an advertising company with ambitions to move into the AI space. This is why the share price tanked after the results were announced, as the market does not have much patience for earnings misses from big tech firms.

Regarding Google’s push into AI, there was some good news. Its services and cloud business also expanded strongly. Google’s cloud business saw revenues rise by 26%, which is a positive foothold for Google into the cloud space, which is vital for AI functionality. Google doesn’t provide guidance, but it did say that Gemini Ultra, its AI product, is coming soon, however, they provided no dates or numbers around this or the potential for monetization. The market is filling this communication vacuum with selling pressure.

The US remains at the centre of AI space

Overall, Microsoft results, and to a lesser extent Google, show that the US is ahead when it comes to AI. We are entering the knowledge age, and AI will impact all areas of the global economy. The fact that the US has the companies with the best capabilities in this area suggests that the S&P 500 should continue to do well, even if there is a pullback in the short term as the market frets about concentration risk.

A last word on Elon Musk

Tesla shares have fallen more than 3% after a judge voided Elon Musk’s $55bn pay package, after an investor challenged the pay packet saying that it was excessive. This means that Tesla’s board now needs to come up with a new package for Musk. He has already asked for a larger stake in Tesla and has threatened to embark on AI projects outside of Tesla if his demands for a greater stake are not met. Tuesday’s ruling could make it harder for Tesla to please Musk in the long term, which adds extra uncertainty to the company’s future.  

This content has been created by XTB S.A. This service is provided by XTB S.A., with its registered office in Warsaw, at Prosta 67, 00-838 Warsaw, Poland, entered in the register of entrepreneurs of the National Court Register (Krajowy Rejestr Sądowy) conducted by District Court for the Capital City of Warsaw, XII Commercial Division of the National Court Register under KRS number 0000217580, REGON number 015803782 and Tax Identification Number (NIP) 527-24-43-955, with the fully paid up share capital in the amount of PLN 5.869.181,75. XTB S.A. conducts brokerage activities on the basis of the license granted by Polish Securities and Exchange Commission on 8th November 2005 No. DDM-M-4021-57-1/2005 and is supervised by Polish Supervision Authority.

Written by

Kathleen Brooks

Back

Join over 1 Million investors from around the world

We use cookies

By clicking “Accept All”, you agree to the storing of cookies on your device to enhance site navigation, analyze site usage, and assist in our marketing efforts.

This group contains cookies that are necessary for our websites to work. They take part in functionalities like language preferences, traffic distribution or keeping user session. They cannot be disabled.

Cookie name
Description
SERVERID
userBranchSymbol Expiration date 17 October 2024
adobe_unique_id Expiration date 16 October 2025
test_cookie Expiration date 1 March 2024
SESSID Expiration date 9 September 2022
__hssc Expiration date 16 October 2024
__cf_bm Expiration date 16 October 2024
intercom-id-iojaybix Expiration date 13 July 2025
intercom-session-iojaybix Expiration date 23 October 2024
xtbCookiesSettings Expiration date 16 October 2025
xtbLanguageSettings Expiration date 16 October 2025
TS5b68a4e1027
countryIsoCode
userPreviousBranchSymbol Expiration date 16 October 2025
TS5b68a4e1027
_cfuvid
intercom-device-id-iojaybix Expiration date 13 July 2025
__cfruid
__cf_bm Expiration date 16 October 2024
__cf_bm Expiration date 16 October 2024
_cfuvid
adobe_unique_id Expiration date 16 October 2025
TS5b68a4e1027
_cfuvid
xtbCookiesSettings Expiration date 16 October 2025
SERVERID
TS5b68a4e1027
__hssc Expiration date 16 October 2024
test_cookie Expiration date 1 March 2024
intercom-id-iojaybix Expiration date 13 July 2025
intercom-session-iojaybix Expiration date 23 October 2024
intercom-device-id-iojaybix Expiration date 13 July 2025
UserMatchHistory Expiration date 31 March 2024
__cf_bm Expiration date 16 October 2024
__cf_bm Expiration date 16 October 2024
__cf_bm Expiration date 16 October 2024

We use tools that let us analyze the usage of our page. Such data lets us improve the user experience of our web service.

Cookie name
Description
_gid Expiration date 9 September 2022
_gat_UA-22576382-1 Expiration date 8 September 2022
_gat_UA-121192761-1 Expiration date 8 September 2022
_ga_CBPL72L2EC Expiration date 16 October 2026
_ga Expiration date 16 October 2026
AnalyticsSyncHistory Expiration date 8 October 2022
af_id Expiration date 31 March 2025
afUserId Expiration date 1 March 2026
af_id Expiration date 1 March 2026
AF_SYNC Expiration date 8 March 2024
__hstc Expiration date 14 April 2025
__hssrc
_vwo_uuid_v2 Expiration date 17 October 2025
_ga_TC79BEJ20L Expiration date 16 October 2026
_vwo_uuid Expiration date 16 October 2025
_vwo_ds Expiration date 15 November 2024
_vwo_sn Expiration date 16 October 2024
_vis_opt_s Expiration date 24 January 2025
_vis_opt_test_cookie
_ga Expiration date 16 October 2026
_ga_CBPL72L2EC Expiration date 16 October 2026
__hstc Expiration date 14 April 2025
__hssrc
_ga_TC79BEJ20L Expiration date 16 October 2026
af_id Expiration date 31 March 2025
afUserId Expiration date 1 March 2026
af_id Expiration date 1 March 2026
AF_SYNC Expiration date 8 March 2024
_gcl_au Expiration date 14 January 2025
AnalyticsSyncHistory Expiration date 31 March 2024
_gcl_au Expiration date 14 January 2025

This group of cookies is used to show you ads of topics that you are interested in. It also lets us monitor our marketing activities, it helps to measure the performance of our ads.

Cookie name
Description
MUID Expiration date 10 November 2025
_omappvp Expiration date 28 September 2035
_omappvs Expiration date 16 October 2024
_uetsid Expiration date 17 October 2024
_uetvid Expiration date 10 November 2025
_fbp Expiration date 14 January 2025
fr Expiration date 7 December 2022
muc_ads Expiration date 16 October 2026
lang
_ttp Expiration date 10 November 2025
_tt_enable_cookie Expiration date 10 November 2025
_ttp Expiration date 10 November 2025
hubspotutk Expiration date 14 April 2025
YSC
VISITOR_INFO1_LIVE Expiration date 14 April 2025
hubspotutk Expiration date 14 April 2025
_uetsid Expiration date 17 October 2024
_uetvid Expiration date 10 November 2025
_ttp Expiration date 10 November 2025
MUID Expiration date 10 November 2025
_fbp Expiration date 14 January 2025
_tt_enable_cookie Expiration date 10 November 2025
_ttp Expiration date 10 November 2025
li_sugr Expiration date 30 May 2024
guest_id_marketing Expiration date 16 October 2026
guest_id_ads Expiration date 16 October 2026
guest_id Expiration date 16 October 2026
MSPTC Expiration date 10 November 2025
IDE Expiration date 10 November 2025
VISITOR_PRIVACY_METADATA Expiration date 14 April 2025
guest_id_marketing Expiration date 16 October 2026
guest_id_ads Expiration date 16 October 2026
guest_id Expiration date 16 October 2026
muc_ads Expiration date 16 October 2026
MSPTC Expiration date 10 November 2025
IDE Expiration date 10 November 2025

Cookies from this group store your preferences you gave while using the site, so that they will already be here when you visit the page after some time.

Cookie name
Description
personalization_id Expiration date 16 October 2026
UserMatchHistory Expiration date 8 October 2022
bcookie Expiration date 16 October 2025
lidc Expiration date 17 October 2024
lang
bscookie Expiration date 8 September 2023
li_gc Expiration date 14 April 2025
bcookie Expiration date 16 October 2025
lidc Expiration date 17 October 2024
bscookie Expiration date 1 March 2025
li_gc Expiration date 14 April 2025
personalization_id Expiration date 16 October 2026

This page uses cookies. Cookies are files stored in your browser and are used by most websites to help personalise your web experience. For more information see our Privacy Policy You can manage cookies by clicking "Settings". If you agree to our use of cookies, click "Accept all".

Change region and language
Country of residence
Language