Gaming studio Ubisoft (UBI.FR) has shared more information with the market about the new Assasins Creed 'Mirage' anniversary trailer and published it's specifications for gamers. The company's shares are gaining nearly 6% today which is likely to be related to higher earnings expectations for Q3 and Q4. The company has also recently declared cost optimisation and closing 'mobile studio 'Futures games of London' acquired in 2013.
- The new instalment of the well-known Assasins Creed series is set in Baghdad, in the early Middle Ages, which, refers to the first part of the game, which was also set in the Middle East. Some analysts have pointed out that this choice could support sentiment from old gamers and make them buy the new title - which is being released to celebrate the 15th anniversary of the series. Mirage is also expected to be the first to be fully available on the iPhone 15 PRO, as early as 2024;
- Ubisoft also announced the development of a new game set in the open-world automotive world of The Crew 'Motorfest'. To date, the series as a whole has been a major sales success, with more than 42 million virtual vehicles imported from The Crew 2 part to Motorfest. In July this year, The Crew franchise brought Ubisoft a record sales base of more than 40 million players, the new installment according to the company has been met with rave reviews from critics. Investors hope that all of it will improve Ubisoft performance in the final months of the year.
Ubisoft (UBI.FR) chart, D1 interval. We can see that price rebounded above key averages (SMA200 and SMA100), forming a bullish 'golden cross' technical formation. Now strong resistance zones are near 30 EUR and 44 EUR levels. Source: xStation5